Snap Taco
Snap Taco is the new spot for Taco lovers that creates a culture of warmth and belonging in an ambiance filled with good vibes. Based in Santa Cruz, California, it offers an environment where friends can gather and connect while enjoying the best tacos and drinks in Santa Cruz.
— Brand identity
Our goal was to craft a brand with a fresh look and feel that not only communicates a fast casual service, but also includes a human voice under the brand’s motto: “We love farmers, we love friends, we love love and we love Tacos.”